I thought it was about time I re-introduced myself to give you details on how and why bselectedpolice’s promotion coaching could be the difference to your success.
I’m Neil, founder of bselectedpolice and I specialise in helping officers succeed when it matters most – during promotion processes, job interviews, and competitive selection panels. To me coaching isn’t just helpful – it’s an essential career investment.
Over 25 years, I’ve coached thousands of individuals across every major sector from police officers and civil servants to pharmaceutical sales leaders and senior executives. And here’s what I’ve learned:
Success isn’t just about what you know – it’s about how you show it in the interview ‘hot seat’.
Talent and experience will get you through the door. But clarity, confidence, and a structured, strategic approach are what get you promoted. That’s where expert coaching comes in and it’s where I’ve built my reputation.
My Mission: Your Career Progression
My only job is to help you perform to the very best of your ability and capability. With over two decades of experience in leadership, assessment, recruitment, and high-performance coaching, I’ve helped professionals take control of their careers and secure the roles they deserve. My clients don’t just prepare, they perform. And they win.
I’ve developed a results-driven, proven approach to interview and promotion coaching. The result being around an 80% success rate across all sectors.
I specialise in competency-based selection, and I’ve supported thousands of candidates in navigating these highly structured and demanding processes, especially in the policing sector, where promotion panels are competitive, and unforgiving.
Why My Coaching Is Different?
In today’s coaching landscape, especially in policing, it’s important to be selective about who you take advice from.
There’s a growing trend of individuals offering coaching services based solely on their experience in the police, assuming that technical expertise or time in the job is enough to qualify them to coach others. While lived experience has value (and their views and coaching are always well intentioned) it’s not the same as being an expert in competency-based selection, structured interview preparation, or behavioural assessment.
What sets me apart?
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- I’ve founded and owned a highly successful recruitment company (North 51 Ltd) – so inherently know what it takes to be successful through an interview process.
- I’ve assessed at hundreds of development centres, giving me deep insight into what assessor panels truly look for – not just what it feels like to be in the candidate seat.
- I’m a Talent Management Consultant, with experience supporting public and private sector organisations in designing and implementing fair, evidence-based selection processes.
- I’ve coached thousands of police officers across all 43 UK forces, at every rank up to Superintendent and hundreds of candidates in other industries.
- I’ve designed and launched a leading online interview success programme to help candidates perform at their very best.
- I’ve designed assessor training programmes used by corporate organisations to improve the quality of their recruitment and selection processes.
- I’ve guiding companies on their recruitment strategies, building sales forces, and restructuring teams for increased productivity.
- I’ll try to have a laugh with you through the coaching. Promotion preparation is hard enough already without making it dull and overly serious.
- And I get results. My clients succeed. Time and time again.
Coaching isn’t about rehearsing model answers or relying on anecdotes – just talking a ‘good game’. It’s about strategy, structure, and real behavioural insight. And that comes from decades of professional expertise not just from those with operational ‘on the job’ experience.
What You Can Expect
When we work together, you’ll get high-impact, tailored support that’s focused entirely on helping you showcase your strengths and meet the specific requirements of the role or rank you’re applying for.
You’ll walk away with:
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- A crystal-clear understanding of what assessors want to see (and why they want to see it)
- Structured, powerful models that help you map answers directly to the competencies being assessed
- Live coaching that builds your confidence, delivery, and mindset
- Honest, practical feedback – not vague advice or empty praise which helps no one
- Proven frameworks that help you perform with impact under pressure
Ready to Step Up?
If you’re aiming for promotion, preparing for an interview, or just tired of falling short in competitive selection processes, now is the time to invest in high-quality, expert coaching either via online training, virtual masterclasses or personal consultations.
Be careful who you trust with your career. There’s no shortcut to genuine preparation and no substitute for expert support. Let’s work together to make your next move your most successful one yet ‘b’ the best you can be. And, if you don’t think my coaching makes a difference, you can have you money back – no questions asked.
Give me a call on 0161 327 2126. I am aways happy to chat through all things promotion and give you options that suit you the best.
You’ve done the hard work. Let’s make sure you get the reward.
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